About 24K

Hospitality first.
Transport second.

24K Luxurious Events was founded in Adelaide in 2017 by Pasqualino and Lee Catania. What began as a chauffeur company has evolved into South Australia’s premier luxury hospitality concierge — sixteen vehicles, four standing venue partnerships, and one obsession with the days they make possible.

Our story

A different kind of company.

“We began as drivers. We continue as hosts.”

The company was founded in 2017 with a single chauffeured vehicle and a simple premise: that Adelaide deserved a service capable of holding the standard of a five-star hotel concierge desk.

Eight years on, the fleet has grown to a hand-curated set of sixteen vehicles — from the Rolls-Royce Ghost to the Toyota Alphard — and the work has expanded well beyond the road. Today, we are as likely to be coordinating a wedding day, curating a Barossa weekend, or staging a Sofitel arrival as we are to be driving someone home from the airport.

What hasn’t changed is the standard. Every engagement, regardless of tier, is held to the same brief: punctual to the minute, discreet by default, uniformed without exception, briefed on the guest before arrival. The cars are the visible part. The choreography is what people actually book us for.

24K remains a family business, independently owned and Adelaide-based. We answer the phone. We meet our clients before their day. We hold standing relationships with venues we believe in. And we deliver every engagement personally.

The founders

Pasqualino & Lee.

24K is a family business. Both founders are involved daily — across operations, fleet management, partner relationships, and the planning of every meaningful engagement.

— Founder

Lee Catania

Lee leads the fleet and brand. From signature wedding arrivals to coastal touring vehicles, every car in the sixteen-vehicle fleet passes through Lee's curation — chosen for the day it serves, not the badge it carries.

The principles

Four things we hold to.

Every engagement, regardless of tier or budget, is held to these four principles. They've been the operational standard since the company was founded.

STEP 01

Service over showmanship.

The car arrives on time, the chauffeur is briefed to the detail, the cabin is held to standard. The flash is reserved for moments the day demands it — not as default.

STEP 02

Relationships first.

Sixteen vehicles, each hand-curated. Four standing venue partners. A handful of signature experiences. We do fewer things than a typical operator, on purpose.

STEP 03

Considered, not endless.

Sixteen vehicles, each hand-curated. Four standing venue partners. A handful of signature experiences. We deliberately do fewer things than a typical operator, on purpose.

STEP 04

Available, not pushy.

We respond when called, often within minutes. We don't oversell, we don't upgrade unprompted, we don't follow up endlessly. The relationship remains yours to lead.

By the numbers

Eight years, quietly built.

2017

Established

16

Vehicles

4

Partner Venues

100+

Weddings Produced

5.0

Google Rating

By the numbers

Eight years, quietly built.

2017

Established

16

Vehicles

4

Partner Venues

100+

Weddings Produced

5.0

Google Rating

Begin

A conversation, first.

Every engagement begins the same way — with a brief about your occasion.
Reach us by phone, message, or written enquiry, and we'll respond within hours.